Visual Storytelling For Presentation Design

Visual storytelling is a key component of design. Whether you choose to tell an emotional story or convey information, having purpose in the way we display the story we wish to show our audience will make for more engaging and memorable presentations. It’s important to find a balance between imagery and text, making sure that each plays its part in telling the story.  You want to be able to come out with a fully realized presentation, so you can let your audience know exactly what it is that they should take away from the experience of viewing your work.

The art of storytelling when designing a presentation starts with finding the right images and how they will relate to the text. Techniques like white space, text size, and layout are just some of the many things that can aid in bringing what you hope to tell across to your audience.

1. Balancing white space, text size, and layout

When designing a presentation it’s important to find balance between images and text.  Balancing white space, text size, and layout are just some of the many things that can aid in bringing what you hope to tell across to your audience.

2. Imagery and text for visual storytelling

It’s important to find a balance between imagery and text, making sure that each plays its part in telling the story.  You want to be able to come out with a fully realized presentation, so you can let your audience know exactly what it is that they should take away from the experience of viewing your work.

3. Colors and visualization

Color and visualization play a key role in telling your story.  Choosing the right colors for your presentation can give off different emotions depending on how they are displayed.

How we can help with visual storytelling

If you’re looking for presentation design services, DreamBig Creative is here to help. We’ll work with you every step of the way so that you have a finished product that conveys your story in an engaging and memorable way. You can contact us at info@dreambigcreative.net or visit us at www.dreambigcreative.net for more.