Web design sarasota services: Visualize it like this – you’re scrolling through Facebook on your smartphone when a notification pops up.
“We’ve targeted you because of what you do/where you are.”
A few swipes later, and bam: an ad for the business down the block from where you work—a place that is right around the corner from where you live.
This is the magic of Google AdWords and Facebook Ads: targeted advertising that can bring in thousands of potential customers to your front door.
Sure, it may sound like a stretch—until you realize that these advertisements are based on what information people post online when they’re not paying attention.
And then there’s Google Analytics. This program can give you a detailed analysis of who is coming to your website and how they’re getting there—which includes where they come from, where they go while they’re at your site, what pages are most popular, and how long they stay.
And with the free analytics programs that most social media sites offer, you get even more information about who’s coming to your site.
All of this information—which, again, has nothing to do with you buying ads or doing marketing—is why web design Sarasota businesses need to make sure they have a website that attracts their ideal clients and does everything it can to keep them on the site.
It all leads up to one thing:
SEO. Search engine optimization is the practice of making sure that you have a website and web design Sarasota services that draws people in from search engines – like Google, Bing, Yahoo, etc.
And once they’re in, SEO helps them stay on your site as long as possible—and keep clicking around between other pages until they decide to buy.
And that’s the whole point of web design Sarasota services: when it comes down to it, all of this information is giving you a better idea about who your clients are—and why they’re coming to you in the first place.
Which means designing and building a website that has these things in mind should be the most important thing in your business.
Fortunately, that’s not a problem for DreamBig Creative: we’re Sarasota’s top web design agency that specializes in small businesses and startups.
Visit us at DreamBigCreative.com today to find out how we can help you build the perfect web design Sarasota service to bring your business more traffic, better conversions, and bigger sales.
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