You’re the best at what you do, and you’ve just created the best product there is. You’re confident everyone will want to buy or experience it, but they don’t. How do you show them what you have, convince them you’re worth their time and dollars while you’re starting out, while you’re still fresh and young and green? Read More
Companies change their names for many reasons. Sometimes they are seemingly simple changes made to reflect an evolving business, like Apple Computers changing to Apple. Some changes are made to separate companies from bad press, like Blackwater tried to do by changing their name to Xe Services after human rights accusations. They have since changed their name again to Acedemi. Read More
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