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brand identity Archives - DreamBig Creative

Minnehaha Liquors Custom Website Redesign

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Minnehaha Lake Wine & Spirits came to us in need of a rebrand and custom website redesign. They didn’t have a “real” logo just their store sign and their website had been created in Wix and the design was outdated and hard to update. They wanted to create a bold, modern brand, that would stand out from their competition. Their store had been in business since 1939 and it was important for them to keep the historical aspect in their design.The owners grandfather immigrated to Minnesota after surviving the concentration camps in WWII, and purchased the liquor store. It was vital that the history remain part of the brand.  Their store signs were iconic and they wanted to make sure the new logo would still be recognizable as part of their historic brand. Read More

Should your business consider a website redesign? Here are 5 website redesign tips.

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Are you wondering why your website isn’t gaining much traffic? If your website isn’t actively engaging customers or targeting the right demographic, it might be time for a redesign. Is your website outdated? Whether it is right or wrong, many people make snap judgments based on appearance. When people find your site, make sure it’s an appealing discovery. A website redesign can boost internet traffic and SEO results, putting your business on the top of internet search engines and making your business easier to find. We put together a list of website redesign tips to help get you started. Read More

The Marketing Strategy You Need to Keep Your Small Business Successful

By | Brand Identiy, Brand Strategy, Marketing, Responsive Design, Web Design | No Comments

We know that as a small business there can be tight budgets, small teams, and definitely not a lot of wiggle room. It doesn’t matter what kind of business you own, you will definitely need a professional and well functioning website, a unique logo and identity, and compelling marketing collateral to succeed or even survive.

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G-Will Liquors Gets a New Logo and Responsive Web Design

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We were thrilled when G-Will Liquors asked us to rebrand their identity and create a new responsive web design. As liquor enthusiasts, this project was right up our alley.

G-Will Liquors has 7 Twin Cities locations and has been around for nearly 40 years. To play up their history, we incorporated a retro beer barrel into their logo. We gave it an updated look while paying homage to their history by using a clean, modern San Serif font for the name, combined with a classic Serif font for the “Est. 1978”. We kept their established color scheme to maintain familiarity and to stay true to their origins. Read More