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Marketing

Viral Marketing: Solid Brand Strategy?

By | Brand Identiy, Brand Strategy, Marketing, Web Design | No Comments

Everyone wants to create the next viral video, infographic, or marketing campaign, and why wouldn’t they? A seemingly simple video or idea that cost little money to make, yet still explodes in popularity from YouTube, FaceBook, or any other social media, is a brand strategist’s dream come true.

But dreams are sometimes nightmares, and rarely are nightmares fun. So what’s the best way to use viral marketing to get more traffic to your website? Before consciously implementing a marketing idea you think will go viral into your brand strategy, carefully weigh the pros and cons. Read More

The Marketing Strategy You Need to Keep Your Small Business Successful

By | Brand Identiy, Brand Strategy, Marketing, Responsive Design, Web Design | No Comments

We know that as a small business there can be tight budgets, small teams, and definitely not a lot of wiggle room. It doesn’t matter what kind of business you own, you will definitely need a professional and well functioning website, a unique logo and identity, and compelling marketing collateral to succeed or even survive.

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