The restaurant scene in the Lakeville/Farmington/Apple Valley area was a sea of sameness. So when the team behind Barley + Vine approached us with a dream of serving up locally-sourced American cuisine paired with craft beers and cocktails or eclectic wines all in comfortable, laid-back setting, we knew we wanted to be a part of the project.
We set to work creating a brand identity system that is modern and memorable, and resonates well with a suburban audience. The two color typography based logo is accompanied by a three color brand palette for a look that is simple and clean. We extended the brand identity work into the website, where we used a modern grid design with a static background image to highlights the restaurant’s beautiful dining space. Intuitive navigation and prominently-featured menus make the user experience an easy one. The result: a brand identity and website that stand out from the competition.
Barley + Vine opened to great reviews and a positive response from its neighbors. We’re glad to have been a part of turning their dream into reality.